Since the invention of money, trust is the key for society to work. We invented rules to prevent abuse of trust, and oversight to make sure that rules are followed. But oversight happens after the fact, which isn’t ideal.

And when it then doesn’t work, we tend to add more of it. More oversight means more time spent on checking work quality, and less time for actually doing the work itself.

This is not a long-term solution.

We have a different solution. We think people will happily take responsibility for the quality of their work if we give them the tools do manage it themselves. This is where automation and technology can make a big impact.

With the right tools, teams will do the right things

Technology working with employees will get better results. Oversight can focus on high-risk areas, making the whole compliance system stronger. And automation will improve quality and reduce cost.

These ideas led us to create Tidal, with three main goals:

1. Create tools that make it easy and fun to work on compliance
2. Automate everything that makes sense to automate
3. Make it easier for organisations to trust each other

Our vision

To widely spread trust and openness in compliance, increase automation, and make it easy for teams to prove the quality of their work. This will benefit companies, employees, and society as a whole.

Our mission

To develop technology that makes it easy and fun to comply with rules, helps companies prove that they can trust each other, and that helps management and their auditors to focus on the most important risks.